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Mind Your Own Manners

The internet – bless its heart – connects us in ways that are impossible (and, truth be told, unwanted) in offline culture. People have almost unlimited access to their friends, family, colleagues, competitors, consumers and superiors. We encounter new concepts, stories and opinions we wouldn’t otherwise. We learn things, collaborate, progress and communicate like previous generations could never have imagined in their wildest dreams… or nightmares, as often the case may be.

Online anonymity has built an internet culture of assholes. Even YouTube is considering requiring users to use their real names. If you’ve browsed the comment section of YouTube videos lately, you can understand why this is a prime example of anon assolism, and why a change to YouTube TOS would signify a serious shift web-wide. Guy Adams was recently suspended (and promptly reinstated) by Twitter for speaking negatively about NBC’s coverage of the Olympics. Reinstated rightfully so, in my humblest opinion.

The Internet has us more connected than the off-line world ever could. But for all the benefit of keeping in touch, being and communicating online also disconnects us in new ways.

When you’re talking to someone in person, you can look at them and get clues on things like whether they understand what you’re saying, whether they’re interested, whether they agree, whether they have questions… Conversational context clues are an inherent part of how humans communicate with each other.

More than that, the Internet allows us to connect and communicate with people we wouldn’t otherwise have reason or capability to meet, much less talk to off-line.

Hello double edged sword.

You can look up articles all day long about stranger danger on the Internet. That’s not what this is about. This is about human nature, being nice to each other, and not acting like huge assholes.

Even with close friends and family, there are a lot of times you don’t know what another person has been through, is dealing with, or is thinking about. Life is rough. You have to expect that people you meet are all fighting their own battles. I’m not trying to be fourth-grade guidance counselor about this, but seriously. Everyone’s situation is different. All the things that led up to the conversation that you’re having with someone, those are the things that make us different and make us individuals. Those are also the things that make us likely to be offended by something someone says, especially ones said without considering the audience, specifically on the Internet.

Every election, we see swarms of ignorance, fueled faster and more fiery as new platforms emerge and technology accelerates the back and forth. Whatever your politics or affiliations, everyone else is wrong.

How democratic.

So the current climate is ripe for debate, and we the people can take to our channels of choice to state our side for all to read and comment upon. Personally, I think, for democracy’s sake, this is supremely powerful shit.

In 10th grade, I refused to dissect a frog in Biology class. I later went pre-med and dug through all sorts of dead animals in college (worth noting). In highschool, however, my reason for opting out (and taking a decisive GPA hit, no less), was not of moral dilemma for the frog. Research is the heart of science and I’m no PETA. When something of value can be learned and applied to better the world, go for it. I refused to take part because, in highschool, students are required BY LAW to be there. They don’t choose to. They don’t, for the most part, care. Most highschool students forget half of what they’ve learned by college. People bounce frog eyeballs. Boys try to flirt over frog guts. It’s despicable, really. A bunch of kids cutting up creatures because someone decided that was enriching curriculum. I didn’t buy it and I still don’t.

Uninformed, uneducated voting is no better. Worse, actually, because it affects an entire country of people, not just one unfortunate frog.

The internet better equips us to make informed decisions, to help others understand our point of view, and theoretically, change minds, (should you be so persuasive).

Debate is a good thing. It brings the most important issues to the forefront, and makes both sides think thoroughly through their argument. Theoretically… Ideally… Debate can solve problems and resolve things.

But if the upcoming election isn’t enough to stir the social media pot in your network, you’ll be hardpressed not to notice some other current events. Ahem, Chick-Fil-A, ahem Aurora, etc.

Unfortunately, the Internet also makes it even easier to ignore the facts and avoid listening to opposing views. People are often so fired up by the time they post an opinion that God himself couldn’t change their minds (or convince them to read through the entire comment thread before chiming in). They say things to be funny. But sarcasm doesn’t alway work properly online. It’s easy to be brave when you’re facing a PC monitor or cell phone screen, and it’s easy to forget all the real faces reading your rant. It’s easy to think you’ve got the only right answer when no one is standing by to counter your point.

But before you put on your big boy pants and start berating people for things you know little about, think, would I do this in real life? No; the answer is usually no. I’m not saying don’t stand up for your beliefs. Shit, do that! Don’t stop doing that! Just be a little more thoughtful, a little more respectful, and a little more nice. Take it from a southern girl, charm gets you everywhere.

 

 

Turn the Page Already

We’re all swimming up to our ears in technology these days. Fine by me. But it’s almost ironic that I still spend such a chunk of each day (the best chunks, I daresay) writing with pen and paper. And oh hey hey — today is special (any writer will understand), because I’m coming at you live from this, a new notebook. It’s not fancy. We’re talking a 180-sheet, college-ruled spiral notebook, on sale for $1.49… A back to school steal, my good sirs.

There’s some science out there, if you care to find it, about how you’re more apt to remember things written with blue ink, and how yellow paper makes you more inspired creatively. Meh. I think it’s more about the person using it that matters. For me, handwriting has been a crucial factor in brain function since I can remember. And since I can’t fathom my brain needing to “function” pre-memory-span, let’s just call it “always”.

Thank God I realized it’s power early on, because in school, for me, studying (and learning, period) required me to write everything down. And rewrite it. My brain just worked better that way. It didn’t matter if it was efficient or not. And the same is true now, except I’m not studying things other people wrote or want me to know, I’m writing my own. I type fast, so that’s not the problem.

There is an inherent disconnect with my thought process when technology is introduced.

My point here has nothing to do with reviving pen and paper among the masses. For one thing, if everyone used as much paper as I do, we’d have a serious tree shortage on our hands. Aside from that, I don’t expect everyone to need handwriting the way I do, nor do I care if others operate like me, if we get right down to it…

People learn, create, work and communicate differently. Whoop tee do. In fact, as aforementioned, I’m not under false impression that having to transcribe a handwritten mess is ever efficient — for me or anyone else.

Actually that’s the point, in essence.

I fill pages every day. I have a stack 3-feet tall of notebooks, some bursting with bright ideas and others with words worth sharing. Unfortunately, almost none of that ever sees the light of day. Either I move on to another topic or project, I forget how great a piece of writing was, I’m too lazy, or I overthink something until I end up neglecting to type, post or share it at all.

What a damn shame. Seriously.

So for the first page in my newest notebook, I’m making a conscious effort to share. I’m not hanging up my pen and paper, now or ever, but I’m going to try harder to quit writing into a vacuum.

This post may not break any grounds, provoke any laughter or touch any hearts, but it’s coming at you unpuffed (and unedited, frankly) to make a humble, personal point. Now that their pipeline is a standstill no more, I’ve got mo’ better words to free soon.

Travel with Waffle

I’ve been told forget my old job and move on – make a clean cut, as they say. But I just did that with marriage and it’s not getting easier to forget things as life moves on. Not even close.

So here I am packing, trying to start anew, again. But half my stuff still smells like my ex husband, reminds me of my former job, or some combination thereof. Shall I play along, not remember any of it? Yikes.

I’ve been told my smile is infectious, mostly by people who make me smile. I’ve been told I’m good at hiding stress, mostly by people who help relieve it. I’ve been told so many things; I hardly know when to listen anymore.

When I want something, I attack it with a ferocity that slackers cannot understand.

I want very much to move forward. I don’t want to forget the past. I don’t consider failures to be mistakes. I don’t consider different to be wrong.

Someone dear once told me – “You don’t have to do it the way everyone else does. Do what works for you.”

I listened.

If the only kitchenware I feel like keeping is a greasy waffle iron, so be it!

Ex Tech Incubator

If your friends or family are striving for entrepreneurship, SUPPORT THEM.

For example, the proper response to this:

Is not “you’re fetishizing it”. In fact that hardly makes sense.

You may not believe in them. You may be the one watching from the sidelines as they crash and burn. You may even be the one called upon to help pick up the pieces and pay for dinner after a failed entrepreneurial venture is dead. But guess what –

Making light of people’s dreams is bullshit. Get on board or get out of the way.

 

Gaming PR Detox

Even if I wanted to churn the rumor mills and spill the deepest, darkest PR trade secrets… I couldn’t. But I have insights to takeaway that are mine and mine alone. Time to share.

Why does the changing media landscape make PR vs. journalism an even harder choice for media professionals?

How much content can one create for any given company before wanting to make her own?

How have digital formats changed the face of the games industry?

  • Boxed copy launch campaigns –> iOS and online
  • Indie development
  • Media and entertainment companies want in
  • Online content is more important than ever (links)

Beyond digitalization, there are other takeaways that warrant sharing, before I dive into fiction for god knows how many months. Some of what I hope to cover:

  • Games PR Detox: Why I Quit
  • Leaving the Firm
  • Why I Went Rogue
  • PR Myths, Truths, Facts and Fairytales
  • Why Current PR is a 3-Ring Circus (Social Media)
  • Getting into PR, Marketing or Media for Games
  • Welcome to the Greek Life of the Gaming Industry (PR)
  • Why You Need PR (It’s Not Just about Marketing) – business development, contacts / friends in all the right high places, etc.
  • Start-up Advice from a PR Person
  • So You Want to Make Your Start-up Marketable?

It’s not that I’m the first person to spend so many years in the games industry (or even as the same job, for that matter), but these past 6 years specifically have seen a complete industry transformation. I’m uniquely suited to tell the tale – many tales, in fact.

For me, 2012 IS the end of the world. Of one world. I’ve had my fill of PR for a while, and maybe gaming altogether. It would be nice to leave behind some 20/20 hindsight.

Moving On and Starting Over

I accept the fact that sometimes, when faced with unfortunate, unexpected circumstances, you have to just throw your hands up, wash them of things and move forward, leaving it all behind.

What’s tough is figuring out when to do that, instead of sticking with it and ironing things out, making it work, or at least figuring out what the hell went so awry. ‘Cause you can’t spend your whole life running away. At least, I don’t want to do that.

I have to do something meaningful. I must.

Normally, I think writers (and bloggers moreso) give themselves way to much credit… If your website and/or writing can’t speak for itself and it doesn’t readily apply to other people in various situations, you’re doing it wrong. Unless your goal is only to record personal diary-like recollections, for your own benefit… And hey, there’s nothing wrong with that.

So I think Lollarville has an advantage, being built with this in mind. But it doesn’t mean I can’t share its background and more about myself, for my benefit and for anyone interested.

So Much for Stealth Mode

Welcome to Lollarville.

First, to disclaim: I considered making a separate, personal blog, but am really aiming to consolidate and focus as much as possible right now. Besides, part of why I left PR was because all I did was work, which means, a personal blog really isn’t all that personal for me anyway. May I proceed? With caution?

Since I’m already tweeting, and the website is technically live, figure I might as well open up shop for anybody wants to poke around… Welcome and whatnot! It’s not finished or even fully plotted yet, but the thing is, I have stuff to say now and things to share along the way. So, letting everyone in on my plan is ultimately inevitable. (Especially the smart ones who want to help.)

Furthermore, for a PR person, keeping quiet during “stealth mode” is painstakingly difficult at best. There are many, MANY facets of public relations / marketing that I’m glad and willing to let go of, but I will never lose the desire to share interesting information with people who are looking for it.

One of the biggest assets I’ve brought to PR clients is industry expertise, for video games, tech and interactive entertainment, especially kids and family brands (like LEGO, Disney and Target, ahem). The point being –- it’s not lost on me that learning the industry behind my business* is priority number 1. That industry, my next venture is (drumroll please) interactive eBooks and digital book publishing.

And it’s not just reflecting on olden days that I’ve got to do over here — it’s researching and networking and becoming an expert in a whole new arena, with new rules and players. My brain is working overtime, making a million different connections between eBooks and games/apps — alarming similarities that no one seems to be leveraging yet. I’m putting what I know together with what I’m learning and, well, the “stuff” I’ve got to say is worthwhile.

Let my research and development be a resource if you need it, or don’t. (You probably do. I know I do.) Anyway…

Here’s to putting it out there and not taking it back. I’ve got a list a mile long and a whole boatload of caffeine. Let’s do this. Anything specific you want covered? Leaving a comment would SO make my day. As would sharing.

 

* What I’m doing is building a digital publishing house, for myself and other writers, out of nothing. Please don’t call it a start-up.

 

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